Coke, Pepsi, Chevron - masters of propaganda

This "Crying Indian PSA," as it's now known, came from a nonprofit called Keep America Beautiful — a group funded by companies like Coca-Cola, PepsiCo, and Dixie Cups.

"That was an intentional, well-funded effort to convince us all that the responsibility for pollution was on us, on individuals, on litterbugs, rather than the companies that were flooding the world with single-use packaging."

Individual behavioral changes would only account for about 4% of the necessary reductions.

Via Morgan McFall-Johnsen